Software and technology
March 31, 2016
With a plethora of big-name retailers already incorporating mobile visual search capabilities into their applications, the technology is likely to evolve in several ways this year, including integrating with messaging chatbots and mobile concierge platforms.
Mobile Minutes: Snapchat's new features; Microsoft and chatbots; KLM and Facebook Messenger; Mobile banking popularity
March 31, 2016
Today in mobile marketing – Snapchat is growing up; Clippy’s back: The future of Microsoft is chatbots; KLM is the first airline to start using Facebook Messenger; Mobile banking grows more popular.
Mobile Minutes: Instagram algorithm panic; SoundCloud's new service; Tinder's acquisition; Nintendo app launch date
March 30, 2016
Today in mobile marketing – Instagram asks everyone to calm down after algorithm uproar; SoundCloud becomes more like Spotify and every other music streaming service; Tinder buys Humin in push to improve its dating game; Nintendo's first mobile app available in U.S. this week.
Mobile Minutes: Facebook Messenger shopping; Amazon Echo copycats; IPhone redesign rumors; New virtual currency
March 29, 2016
Today in mobile marketing – Facebook users may be able to shop through Messenger; Alphabet working on Echo-like product, report says; Apple could be radically redesigning the iPhone; Ethereum, a virtual currency, enables transactions that rival Bitcoin’s.
March 23, 2016
Consumers who own smart home devices have quickly embraced voice recognition technology to enhance mobile applications designed to control these devices, driving further interest in the segment, according to new research from The NPD Group Connected Intelligence.
March 22, 2016
In a move that could impact marketers’ mobile revenue streams, Apple introduced the 4-inch iPhone SE yesterday, which comes with Touch ID and Apple Pay.
Mobile Minutes: IPhone 7 rumors; WhatsApp encryption; China and mobile shopping; On-demand valet parking
March 15, 2016
Today in mobile marketing – Is this what the iPhone 7 could look like?; WhatsApp encryption stifling another Justice Department investigation: report; China's $500 billion mobile shopping mania; On-demand valet parking seemed like such a great idea. It wasn't.
February 11, 2016
With Twitter facing an ongoing challenge driving usage rates, the company is investing heavily in live streaming platform Periscope to drive engagement and ad revenue as video use continues to grow.
February 2, 2016
Google’s results for the fourth quarter beat analysts’ expectations, driven by mobile search, YouTube and programmatic advertising, as parent company Alphabet looks to machine learning and artificial intelligence to take mobile to new heights.
Mobile Minutes: Facebook's live video; PayPal opens Venmo; T-Mobile's video streaming; Shazam distributes songs
January 29, 2016
Today in mobile marketing - Facebook opens live video to U.S. Apple app users; PayPal opens Venmo to businesses but don't expect it to be a cash cow, yet; T-Mobile adds Amazon Prime Video, Univision Now to Binge On; Shazam tests new waters: distributing songs.
January 27, 2016
While Apple delivered another monster quarter, warning signals are mounting that the iPhone’s role in buoying results is close to over, drawing attention to the lack of details about sales volume for the Apple Watch.
Mobile Minutes: Facebook's sports hub; Verizon's mobile video prowess; Android's secret weapon; Apple Watch sales
January 22, 2016
Today in mobile marketing – Facebook launches new hub for sports fans; Is Verizon killing it as a mobile video star?; Android has a new weapon in the iPhone war; How many watches did Apple sell last quarter?
January 21, 2016
NEW YORK – A Google executive at Mobile Marketer’s Mobile FirstLook: Strategy 2016 advised marketers to implement transformational experiences into their applications and use a mix of paid, search, social and organic channels to drive installs.
Mobile Minutes: Nielsen uses Facebook; Google's easier app installs; Spotify buys Soundwave; Apple's new music app
January 21, 2016
Today in mobile marketing - Nielsen to use Facebook and Twitter in new ratings system; Google wants to make it easier to install Android apps; Spotify buys music social network apps Soundwave, Cord Project; New Apple music app for your own back-up band.
Mobile Minutes: Amazon launches Dash; GM acquires Sidecar; Twitter's latest glitch; Facebook combats extremist posts
January 20, 2016
Today in mobile marketing - Printer, washer automatically order from Amazon; GM buys Sidecar's assets as it preps its own ride-hailing service; Twitter service interrupted again for some mobile and Web users; Facebook launches new initiative against online extremism and hate speech.